November 25th 2009
Tour de France Signs Cycle Force Group
MODA International Marketing has announced a new licensing partnership for Le Tour de France. Cycle Force Group has been granted a license by Amaury Sport Organization (ASO), the official organizer of Le Tour de France.
Cycle Force Group will offer a full range of Le Tour de France bicycles, parts, and accessories starting this spring in the U.S. and the UK.