April 2010
Brand Licensing
Taking the ingredient LYCRA® and its connection to fashion and transitioning it into cosmetics was something MODA first did six years ago. The newest iterations of this brand from licensee Coty are: Rimmel LYCRA® Pro Nail Enamel, LYCRA® Lash Extender Mascara, and Astor Lacquer Deluxe Nail Enamel with LYCRA® (shown).