Audiovox Corporation and Mark Feldstein & Associates
Author: MODA Team
Category: In the News
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MODA International Marketing Announces New License Agreement for Audiovox Corporation and Mark Feldstein & Associates
(New York, NY – October 20, 2008) Mark Feldstein & Associates, inc. (MFA) and Audiovox Corporation have entered into a license agreement to develop a series of Wireless Outdoor/Indoor Speakers under the Jensen® brand name. The deal was brokered by, MODA International Marketing, Inc., the New York based licensing agency representing Audiovox.
Wireless technology has given consumers convenient access to personal communication and entertainment,” said Mark Feldstein, President, Mark Feldstein & Associates, inc. “Jensen’s rich history of innovation, performance, and high value, combined with a cutting-edge reputation, creates the perfect formula for the development of a series of Wireless Outdoor/Indoor Speakers. With Jensen solidly positioned as one of the world’s most recognized brands, we anticipate that this line of speakers will become a very successful part of our product line.”
The Wireless Outdoor/Indoor Speakers from MFA, a 22-year-old Product Development Company and Importer of innovative electronics, housewares and giftware, allow you to listen to music or audio almost anywhere without the hassle of running unsightly speaker wire.
The powerful transmitter uses 900 MHz digital hybrid technology to send music and audio through walls and floors to dual wireless speakers up to 150 feet away. The Splash-Proof speakers provide uncompromising sound and can be used anywhere – while working in the garage, planting your garden, or relaxing in the hot tub on the deck. The transmitter easily connects to any audio device including MP3 Players, Sound Systems, Boom Boxes, Computers, Home Theatres and more.
Patrick Lavelle, Audiovox Corporation President and CEO said, “This new line of wireless outdoor speakers from Mark Feldstein & Associates is the perfect mix of technology, functionality, style and quality that consumers expect from Jensen.”
Michelle Alfandari, President of MODA commented, “The recognition of the Jensen brand in conjunction with the outdoor speaker wireless technology provides opportunity for consumers to now enjoy superior quality sound right in their own backyards. Given the trend toward ‘staycations,’ this line is positioned to do very well at retail.”
The line of Jensen Wireless Outdoor/Indoor Speakers is scheduled for distribution in early 2009 and will be exhibited at the Consumer Electronics Show, January 8-11, (Las Vegas Convention Center, South Hall #2, Booth #26818).
The Wireless Outdoor/Indoor Speakers are the latest in a long tradition of innovative and unique gift items from MFA, including themed-sound clocks licensed by a variety of companies including General Motors, Harley-Davidson®, John Deere, Ford, and Thomas Kinkade, among others. Feldstein has also introduced innovative products such as Flameless LED Candles, Illuminator Battery/Free, Bulb/Free Flashlights and UV-C Light Sanitizers.
About Mark Feldstein & Associates. inc.
Mark Feldstein & Associates, inc. located in Maumee, Ohio, offers a wide range of unique, high-quality products for home, office and personal use. Feldstein has more than 22 years of experience in the electronics, housewares and giftware industry. The company is a supplier to more than 5,000 retailers worldwide.
About Audiovox
Jensen is a member of the Audiovox family of brands, marketing products in mobile electronics, including speakers, amplifiers and radios. Jensen products have a distinguished history dating back to 1911 when Peter L. Jensen played a key role in the invention of a moving-coil loudspeaker. Today’s Jensen products are positioned as high value, with performance equated with more expensive models. Jensen 12-volt products have achieved recognition from industry professionals, technical product reviewers and consumers.
Audiovox (Nasdaq: VOXX) is a recognized leader in the marketing of automotive entertainment, vehicle security and remote start systems, consumer electronics products and consumer electronics accessories. The company is number one in mobile video and places in the top ten of almost every category that it sells. Among the lines marketed by Audiovox are its mobile electronics products including mobile video systems, auto sound systems including satellite radio, vehicle security and remote start systems; consumer electronics products such as MP3 players, digital camcorders, DVRs, clock radios, portable DVD players, portable GPS, flat-panel TV’s, extended range two-way radios, multimedia products like digital picture frames and home and portable stereos; consumer electronics accessories such as Outdoor/Indoor antennas, connectivity products, headphones, speakers, wireless solutions, remote controls, power & surge protectors and media cleaning & storage devices; Energizer-branded products for rechargeable batteries and battery packs for camcorders, cordless phones, digital cameras and DVD players, as well as for power supply systems, automatic voltage regulators and surge protectors. The company markets its products through an extensive distribution network that includes power retailers, 12-volt specialists, mass merchandisers and an OE sales group. The company markets products under the Audiovox, RCA, Jensen, Acoustic Research, Energizer, Advent, Code Alarm, TERK, Prestige and SURFACE brands. For additional information, visit our web site at www.audiovox.com.
About MODA International Marketing, Inc.
MODA International Marketing, est. 1988, is an international licensing agency that leverages existing assets such as trademarks, brands and patents to meet its clients’ marketing, business development and revenue goals. MODA offers its broad client base customized strategic planning, implementation and management of turnkey licensing programs.
For over 20 Years, MODA has distinguished itself by identifying and implementing opportunities that leverage our clients’ brands and technology to the mutual benefit of all parties involved: the Licensor, Licensee, Retailer and end-user.
For more information about MODA International Marketing, Inc., please visit www.modaintl.com.