TESTIMONIALS
“We are entering our 10th year working with MODA and they continue to exhibit great enthusiasm, creativity and strategic thinking with an eye to the bottom line. They maintain very high standards regarding royalty management and overall communications that is extremely important to our Organization.”
Greg Coble, Senior Vice President
National Trust for Historic Preservation
“I want to acknowledge MODA for the significant contribution they have made toward the market development of UNIPAL Corrugated Pallets. When UNIPAL was first ready to be marketed, they identified a number of the first licensees and without their efforts, the viability of CPC (Corrugated Pallet Corp. the founding company) would have been in doubt. Of significant importance, in addition to the license agreements they were responsible for including Japan and Singapore, were their efforts to facilitate the “outright sale” of the UNIPAL proprietary property for both Korea and Spain. With this capital infusion, CPC was able to greatly enhance its manufacturing system technology and to develop and patent a number of other UNIPAL pallet features and the manufacturing system itself.”
Stanley Lee, President Corrugated Pallet Corporation
Manager of Licensing, Mondi Technology Investments
“MODA’s breakthrough idea of LYCRA® nail enamel as a co-brand for our Rimmel and Astor brands was a perfect fit for our global marketing and development plans for these brands. We have seen double-digit growth in key markets as a result!”
Steve Mormoris, Senior Vice President – Global Marketing
Coty Inc.
“We selected MODA to represent America’s VetDogs because of their successful track record and immediate understanding of our Organization and its licensing potential. They embrace our mission and act as our licensing department, working as close partners of our marketing team. They have succeeded in making America’s VetDogs into a consumer brand during a challenging economic time. We look forward to a long partnership with MODA, working together to grow our licensed business.”
Wells Jones, Chief Executive Officer
Guide Dog Foundation for the Blind, Inc.® and America’s VetDogs® – The Veteran’s K-9 Corps®, Inc.
“We have worked with MODA for 6 years, developing licensing agreements for the LYCRA® brand. I have always found the agency to provide an excellent level of client service for INVISTA. The staff is very committed, hard working and enthusiastic. We look forward to a continued relationship with the agency and have engaged MODA on several additional INVISTA brands.”
Denise Sakuma, Global Licensing Manager and Specialty Brand Strategist
Invista
“We have been impressed with MODA’s capabilities relative to finding licensees for the LYCRA® brand and negotiating contracts for hair and cosmetics categories, (already generating close to $100 million in retail sales). They have clearly demonstrated their expertise and are now working on five additional global brands on our behalf.”
Jon Penrice, Vice President Global Apparel Marketing
Invista
“We met with many agencies before selecting MODA. We chose them because we felt their professionalism as well as their strategic and holistic approach to licensing ensured us the best results. They understood who we were and the special niche licensing potential our brand possessed. They have been successful in developing a solid strategy for building a businesses from the America’s VetDogs “brand” and we expect to see the first product in the marketplace by Third Quarter 2010. We look forward to a long-term relationship with the team at MODA.”
Jeff Bressler, Executive Vice President
America’s VetDogs® – The Veteran’s K-9 Corps®, Inc.
“MODA’s strategic, dynamic approach has enabled us to achieve our primary marketing objective of brand building while also creating sustainable new revenue streams. MODA’s team of senior professionals quickly grasped the equity of our brands and was able to hit the ground running. We value MODA as an extension of our marketing department and contributing member of our team. Their focus on bottom-line results while also providing excellent, hands-on service enables me to maintain focus on our overall marketing goals.”
Phil Gyori, Vice President of Marketing
Bushnell Outdoor Products
“We are very pleased with the role Michelle Alfandari played in negotiating the license agreement and subsequent extensions between the National Trust and Valspar – it was a very fair and reasonable process. Michelle and her team at MODA are strong relationship-builders, which has resulted in excellent communication between Valspar and the Trust to the benefit of all parties.”
Randy Schuetz, National Marketing Manager
Valspar, Inc.
“MODA understands the importance to us of risk/benefit analysis as a non-profit organization as well as the seriousness of generating substantial revenue. MODA has exceeded expectations in delivering viable and successful licensees. Their knowledge of retail and their vast network of potential licensees ensure that we have the best opportunities to succeed. Their marketing and branding skills resulted in the development of new and successful branding concepts for us.”
Miriam Lenett, Director Business Development
National Trust for Historic Preservation
“MODA came to us in 1995 with the idea of licensing Snap-on for footwear. They presented a compelling commercial reason for us to become the licensee. They made it clear that the product had to reflect the high standards of the core Snap-on products. We worked closely with MODA for years to develop and build a viable and profitable business. We have the highest regard for their professionalism and management style. In fact, this was a licensing arrangement that endured the test of time…to this day, we still make shoes and boots for Snap-On. Thank you, Moda!
Bruce Pontner, President
Coastal Boot Company
“MODA adds tremendous value to the licensor-licensee relationship by looking out for their client’s needs while also looking out for our (the licensee) needs too. We are active in licensing, and our experience with licensing agencies has not always been positive. MODA has been great! Their talented team really adds value because they understand our channels of distribution and continue to challenge us with creative ideas and ways to help grow our business.”
Brian Budrow, Vice President of Marketing
Allied International
“As an active Licensee we are constantly solicited by licensing agents for properties they are representing. In my estimation, MODA stands out as exceptional. I was and continue to be extremely impressed by their professionalism, strategic thinking, creativity and follow-through. Their presentation on behalf of their client DuPont for LYCRA® was right on target. They not only articulated the viability of the LYCRA® brand extension but also had a sound understanding of its value to our business on a global basis. We continue to be impressed with their on-going management, communication, thinking, and retail and market knowledge.”
Raymond Nadeau, Vice President – New Ideas, Corporate Creative Director
Coty, Inc.