The Henry Ford and Franklin Mint

Category:  In the News
Comments:  1 Comment

MODA International Marketing Announces a New Die-Cast License for The Henry Ford

(New York, NY – December 16, 2008) The Henry Ford, a history destination located in Dearborn, MI, has entered into a license agreement with the Franklin Mint for a die-cast of the 1941 Lincoln Continental Edsel Ford’s Dream Car – LE.  The Agreement was handled by MODA International Licensing, the licensing agency representing The Henry Ford and is a co-license with Ford Motor Co.

The original automobile, designed under the direction of Edsel Ford himself, was a one-of-a-kind classic built for his own personal use. This Limited Edition reproduction  is now available on The Franklin Mint’s website ( and in their catalog.


Licensor:  The Henry Ford

Licensing Agency:  MODA International Marketing

Licensee:  The Franklin Mint

Licensed Product:  Die-cast

About The Henry Ford

The Henry Ford, located in Dearborn, Michigan was founded in 1929 by automotive pioneer Henry Ford. This history destination includes Henry Ford Museum, Greenfield Village, The Henry Ford IMAX Theatre, The Benson Ford Research Center and The Ford Rouge Factory Tour. The Henry Ford, America’s Greatest History Attraction, is the history destination that brings the American experience to life. For more information please visit our website

About the Franklin Mint

An American institution founded in 1964, The Franklin Mint ( is known worldwide for its innovative design, meticulous attention to detail, and creating some of the highest-quality collectible products in the world. The Franklin Mint’s peerless archives include over 12,000 product lines, including “limited edition” fine art sculptures, heirloom collectible dolls, commemorative coins, designer jewelry, precision die-cast models and historic reproductions, as well as collections honoring some of the world’s most revered individuals and institutions. With product lines featuring the top American brands – from Marilyn Monroe and John Wayne to Monopoly and Harley-Davidson – The Franklin Mint has brought collectibles to tens of millions of people around the world for over four decades.

About MODA International Marketing, Inc.

MODA International Marketing, est. 1988, is an international licensing agency that leverages existing assets such as trademarks, brands and patents to meet its clients’ marketing, business development and revenue goals.  MODA offers its broad client base customized strategic planning, implementation and management of turnkey licensing programs.

For over 20 Years, MODA has distinguished itself by identifying and implementing opportunities, generating incremental revenue; strengthening and extending our clients brands and technologies throughout the global marketplace.

For more information about MODA International Marketing, Inc., please visit

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